Tels.: DF (55) 55 54 94 02 • Cuernavaca (777) 102 83 86
portada Descargar ficha PDF Título: Retailing Management
Autor: Levy Precio: $524.00
Editorial: Mc Graw Hill Companies Año: 2008
Tema: Empresa, Tecnicas, Negocios Edición:
Sinopsis ISBN: 9780071284240
Known for its strategic look at retailing and current coverage, this new 6th edition continues to be organized around a model of strategic decision-making. One of the major advantages of the Levy/Weitz approach is the text's readability, organization, and its emphasis on how students can come to grips with real retailing issues and be able to solve problems. The text's logical organization around a decision-making process allows readers to learn about the process of strategic decisions first before moving on to decision implementation. The implementation decisions are broken down into merchandise management decisions and store management decisions, just as they would be in a real retailing setting.
Disponibilidad: Bajo pedido    Contáctanos  ó Solicítalo
Librería Bonilla SA de CV © Todos los derechos reservados. 2019
Última actualización: Jul 2019