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Autor:
Precio: $840.00
Editorial:
Año: 2005
Tema:
Edición: 1ª
Sinopsis
ISBN: 9780750677998
"Outstanding! Bernard Marr has drawn on the top pioneers and experts in intellectual capital to provide an indispensable resource for investors and executives."
-Verna Allee, author of The Future of Knowledge: Increasing Prosperity through Value Networks
"This book sets a standard for management thinking now and into the future."
- Professor James Guthrie, Faculty of Economics and Business, The University of Sydney, Australia
"For many, intellectual capital remains a fad-ridden minefield. Bernard Marr negotiates a route through the distracting complications to prove that intellectual capital is the essence of modern business."
- Stuart Crainer, Editor, Financial Times Handbook of Management, Editorial
Fellow, London Business School