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Precio: $1579.50
Editorial:
Año: 2009
Tema:
Edición: 1ª
Sinopsis
ISBN: 9780765622594
The new Seventh Edition of Sales Management blends the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management course and interact with sales managers and sales management professors on a regular basis. Their focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies.