Librería Bonilla. Desde 1950

	Título:
	Autor:	Precio: Desconocido
	Editorial:	Año: 2013
	Tema:	Edición: 1ª
	Sinopsis	ISBN: 9781466625242
	As customer orientation continues to gain importance in the marketing field, there has been a growing concern for organizations to implement effective customer centric policies. Customer-Centric Marketing Strategies: Tools for Building Organizational Performance provides a more conceptual understanding on customer-centric marketing strategies as well as revealing the success factors of these concepts. This book will discuss how to improve the organization's financial and marketing performance.

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